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Podcasts
At K3 we feel it is important to keep businessess informed on the latest trends and developments within the retail and IT sectors. Below are some of our most recently released podcasts for you to download.
K3 Retail Podcasts
Expert advice and opinion on how IT can support your retail business.
New strategies for multi-channel retailing in a downturn
Gary Copping – K3's Business Development Manager talks about multi-channel retailing in the context of the current downturn. The news is good – on line retailers now have more opportunity to get into stores. However, he warns that all retailers will have to get better at meeting customers' expectations for consistency of product, offer and service across all channels. Gary talks about the techniques and technologies that retailers can adopt to ensure joined up retailing.
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How to get and guarantee return on investment
Tony Bryant - Head of K3's FMCG Sector suggests that return on investment is no longer an easy thing to measure, as retailers trade across so many channels and use so many systems. He suggests tactics for measuring ROI, which include finding ways to bring different stakeholders together to agree on what value really means. In doing so, is there a chance that retailers will get a better insight into the benefits of the systems they deploy?
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Why hardware matters for cost-conscious retailers
Julian Bamford – K3's hardware specialist says that, whilst hardware has become largely commoditised, there are today good reasons why it must be considered as part of a total solution for retail systems. Retailers are looking beyond price to return on investment, total cost of ownership and now environmental issues. He also warns that old hardware may actually be costing more to run than brand-new equipment.
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Retail trends to watch
Tony Bryant - Head of K3's FMCG Sector discusses key trends in retailing today and how they are affecting retailers' adoption of technology. They discuss multi-channel retailing, where the store's heading and how retailers need to respond to the changing market. Tony talks about the opportunities for retailers and suppliers to collaborate to achieve a single view of the customer and discusses which technologies will emerge as winners.
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Knowing Your Customer Footprint
Sarah McRow - K3's CRM consultant discusses the benefits of knowing your customer footprint. In addition to a sales force automation tool and control of a customer services environment, we discuss how customer relationship management solutions offer the opportunity to effectively market to your existing customer base.
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